The Ultimate Lead Capture Playbook for Trade Shows & Events
The Ultimate Lead Capture Playbook for Trade Shows & Events
Affordable, Scalable, Built for You
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AI for Events & GTM Teams
Turn Every Event Interaction Into Pipeline — Powered by AI
Skip spreadsheets. Leadature enriches, scores, and syncs event conversations to your CRM in real time.
Most event tools stop at capturing leads. Leadature goes further. We transform every conversation, badge scan, and meeting into enriched, scored, CRM-ready data — automatically. Leadature AI connects the energy of in-person interactions with the precision of modern GTM operations, giving teams instant visibility, cleaner data, and smarter follow-up across every event.
No more manual notes. No more spreadsheets. No more guessing. Just real pipeline, created in real time.
No more manual notes. No more spreadsheets. No more guessing. Just real pipeline, created in real time.
Why Events Need AI Now
Events generate the highest-intent GTM signals — but they’ve always been the least measurable. Legacy badge scanners give you:
Leadature AI changes the game.
We enrich leads instantly, understand conversations, surface buying intent, and sync everything into your CRM — so your team acts faster and smarter than ever.
The Leadature AI Stack
A complete AI workflow purpose-built for modern event, field, and revenue teams.
01 Real-Time AI Capture
Smarter Than Scanners. Faster Than Manual Input.
Leadature captures what actually happens at the booth — not just the badge. AI capabilities include:
AI Speech-to-Notes: Real-time transcription of booth conversations
Intent Extraction: Buying signals, objections, next steps
Auto-Tagging: Topic and product tags applied automatically
Noisy Environment Optimization: Works on busy show floors
02 AI Enrichment: From Name → Complete Profile
The only enrichment engine built specifically for events.
From just first name, last name, and company, Leadature’s AI enrichment fills in:
Verified job title
Company details & firmographics
Work email
Social profiles
Industry, seniority & role classification
Built on a hybrid data model with Apollo + People Data Labs for unmatched depth and accuracy.
03 AI Lead Scoring & Qualification
Not all booth conversations are equal. Leadature automatically identifies:
High-intent conversations
ICP matches
Strong buying signals
Urgent follow-up needs
Cross-sell/upsell patterns
Your team gets priority leads ranked instantly — before the event even ends.
04 Instant CRM Activation
Your enriched, scored leads sync directly into Salesforce or HubSpot within seconds. What gets synced:
Full enriched profile
AI-generated notes
Conversation insights
Lead score
Tags & segments
Recommended follow-up
05 AI Event Intelligence Dashboard
Don’t download a spreadsheet. Get a story.
Leadature’s AI portal transforms raw lead data into narrative insights:
Automated event summaries
What worked, what didn’t
Top booth conversations
Pipeline impact
Conversion forecasts
Benchmarks vs previous events
Recommended actions for your next show
It’s like having a revenue analyst preparing your post-event report — instantly.
Why Leadature AI Is Different
Not another event platform. Not another enrichment tool. A complete AI engine for in-person GTM.
Leadature is the only platform that blows past “capture” and delivers true intelligence, automation, and revenue activation.
Compliance & Security
Leadature AI processes only business-relevant data and complies with global standards:
GDPR / CCPA aligned
No sensitive personal data
Clear opt-out workflows
Enrichment transparency
Anonymized exports
Your data stays secure, clean, and compliant.
See Leadature AI in Action
Events should fuel pipeline — not manual work. With Leadature AI, your team gets:
Cleaner data
Faster activation
Higher conversion
Lower effort
Clear ROI