# Leadature

> Leadature is a B2B event technology platform for lead capture and lead retrieval. It turns every badge scan and booth conversation into an AI-enriched, scored, CRM-ready lead, with instant sync to Salesforce, HubSpot, Marketo, Pardot, and Eloqua. Leadature serves both event organizers and exhibitors, covering registration, check-in, badge printing, session and RFID tracking, exhibitor lead capture, digital signage, and real-time event analytics. Trusted by marketing teams at ServiceNow, SAP, Microsoft, Informatica, and Fiserv.

## What Leadature does
- AI enrichment: from a name and company, Leadature builds a complete profile (verified job title, firmographics, work email, social profiles, seniority) using a hybrid Apollo + People Data Labs model.
- AI lead scoring and qualification: identifies high-intent conversations, ICP matches, and buying signals, and ranks leads before the event ends.
- CRM-ready sync: enriched, scored leads with AI notes and tags flow directly into Salesforce, HubSpot, Marketo, Pardot, Eloqua, or custom CRMs, or export to Excel. Works online or offline.
- Event technology for organizers: registration, check-in, on-demand badge printing, session scanning, passive RFID attendee tracking, digital signage, surveys, and an AI event-intelligence dashboard.

## Products and solutions
- [Lead Capture App](https://leadature.com/lead-capture-app): AI-powered lead capture on your own devices — badge scanning, business-card OCR, custom forms, speech-to-notes, enrichment, scoring, and instant CRM sync.
- [AI for Events & GTM Teams](https://leadature.com/ai-for-events-gtm-teams): the Leadature AI stack — real-time capture, enrichment, scoring, CRM activation, and an AI event-intelligence dashboard.
- [Event Technology](https://leadature.com/event-technology): full event platform — check-in and badge printing, session scanning, RFID tracking, digital signage, surveys, exhibitor lead capture, and reporting.
- [Event Registration](https://leadature.com/event-registration): branded registration with payments that feeds check-in, badge printing, lead capture, session tracking, and surveys from one attendee record.
- [Leadature Start](https://leadature.com/leadature-start): affordable lead capture for small teams — five events, app-based capture, dashboards, and Excel export.
- [Custom Qualification Surveys & Forms](https://leadature.com/lead-capture-app/custom-qualification-surveys-and-forms): customizable qualification questions and scoring frameworks (BANT, MEDDIC, ICP fit).
- [Real-Time Lead Scanning & Data Entry](https://leadature.com/lead-capture-app/real-time-lead-scanning-and-data-entry): fast on-floor scanning and manual entry, online or offline.

## Company
- [About Leadature](https://leadature.com/about): founded in 2008; 15+ years of event lead capture and event technology experience.
- [Contact](https://leadature.com/contact-us): hello@leadature.com, +1 (702) 818-2525.
- [Book a Demo](https://leadature.com/book-a-demo): request a custom demo and pricing.

## Customer proof
- [Case Studies](https://leadature.com/case-studies): results from ServiceNow, SAP, and Avanos.

## Resources
- [Blog](https://leadature.com/blog): articles on lead capture, lead retrieval, event technology, RFID attendance tracking, and AI for events.